HCA Healthcare
For over two decades, we have partnered with HCA Healthcare, the nation’s largest health system by number of hospitals. We’ve worked alongside their in-house teams to develop a wide range of internal materials, from education and awareness campaigns to guidelines and regulatory communications for clinical staff. The work also includes support for new initiatives and program rollouts across the organization. It’s all designed to make important information easier to navigate, understand and act on.
Digital Transformation & Innovation – Timpani Materials
When HCA Healthcare introduced Timpani, its new scheduling and staffing solution, we supported the launch with a variety of printed materials with consistent branding and messaging.
Scope
- Collateral Design
- Print Design
Patient Safety Campaign
We developed a patient safety campaign for hospital teams, with each poster highlighting a key safety message. To create something that would grab attention and stand the test of time, we borrowed from historical art styles and put our illustration skills to work.
Scope
- Campaign Development
- Illustration
- Messaging & Copywriting
MRSA Campaign
During an outbreak of MRSA, a type of staph bacteria that resists many common antibiotics, we were asked to step in and create a coordinated campaign including posters, print materials and even an elevator wrap to ensure prevention was top of mind.
Scope
- Campaign Development
- Collateral Design
- Messaging & Copywriting
- Print Design
Hope Fund Campaigns
HCA Healthcare’s Hope Fund provides emergency funds to colleagues who face significant hardships. The program is funded by HCA Healthcare employees. Over the years, we have partnered with the Hope Fund team to create campaigns for its annual Hope Fund Week, encouraging employees to support the fund and the colleagues it serves.
Scope
- Campaign Development
- Collateral Design
- Illustration
- Messaging & Copywriting
- Print & Promotional Materials
The Power of Hope Campaign
Spread Hope Campaign
TriStar Children’s Hospital Launch
To support the launch of the new hospital, we started with a fun, kid-focused logo and branding to clearly articulate its emphasis on treating young patients. Then we applied the branding to a marketing campaign that included print, digital, television and outdoor advertising specifically designed to set it apart from the competition.
Scope
- Advertising
- Campaign Development
- Logo Design
- Video & Animation
- Visual Identity
