Compassus

Compassus
Todd Staff
Former VP, Communications and Marketing,
Compassus Hospice and Home Health
Compassus business cards
Compassus Circle of Care infographic

Compassus

We worked side by side with Compassus, a provider of hospice and home health services, to support its comprehensive marketing program, reaching audiences including patients, providers, partners, employees, legislators and industry leaders. Key initiatives included planning and supporting major conferences and town hall meetings, a year-long campaign to introduce new clinical standards, newsletters and a quarterly magazine, sales support materials and a new branding campaign that turned the spotlight on Compassus patients to celebrate their lives. Communications tools included web, print, social media, video, animation, infographics and more, all reinforcing a bold and consistent brand.

Scope

  • Branding
  • Event Design
  • Training
  • Video & Animation
Care Delivery collateral learning cards
Care Delivery posters
Care Delivery learning guides
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Care Delivery Pathways

To help the Compassus team deliver the right care at the right time to their patients, we developed assets for Care Delivery Pathways, a comprehensive program covering topics such as medications, pain management, patient safety and more. Each module included materials for employee meetings, a video, posters and other printed materials. We also designed an app that employees used as a reference when caring for patients.

Scope

  • App Design
  • Messaging & Copywriting
  • Training
  • Video & Animation
Care Delivery Pathways logo
Care Delivery Pathways app mockup

Company Meetings & Events

We supported Compassus with conference and event naming as well as the production of a full array of digital and print assets, including interactive displays. During the COVID pandemic, we coordinated a virtual meeting and created an awards box sent to top performers to recognize their accomplishments. For employee virtual town hall meetings, we developed graphics and video package design to create a conversational vibe.

Scope

  • Event Design
  • Messaging & Copywriting
  • Video & Animation
Compassus Meeting Posters
Changing the World conference room
Changing the World leadership workbook
Changing the World program
To Full Measure meeting lanyard
To Full Measure program

Everyday Compassion Magazine

We designed Everyday Compassion, a magazine supporting caregivers with information on understanding what to expect, where to find assistance, how to cope with stress and more. Articles also recognized outstanding caregivers and inspirational patients.

Scope

  • Messaging & Copywriting
  • Photography
  • Photography Art Direction
  • Print Design
  • Publication
issues of Everyday Compassion magazine