Thank you for all your guidance, work and effort. We’ve been modernized! Our rebranding officially launched and everyone at Advocate Capital is loving it. Locomotion has been a great partner on this huge project!”
Tina Burns
Senior Vice President and Experience Director, Advocate Capital
Advocate Capital
Advocate Capital came to us with a challenge: Freshen their brand and messaging to better resonate with their clients and prospects — personal injury law firms looking for capital to finance their cases. We began with a new logo, which retained some of the elements of the old mark to ensure continuity. Next, we introduced the brand through a comprehensive marketing effort, consistently bringing the unique advantages of Advocate Capital to the forefront to help drive business growth.
Scope
- Branding
- Collateral Design
- Logo Design
- Social Media Branding
- Trade Show Graphics
- Visual Identity
- Website Design & Development
Website
We updated the design and content of the Advocate Capital website not only to reflect the clean new branding, but also to help clearly explain its case expense funding concept and advantages. Throughout the site, brief testimonials highlight the real results Advocate has achieved for its clients.
Client of the Quarter campaign
An important part of the Advocate Capital brand is recognizing the success of its clients. Client of the Quarter ads and posters not only highlighted clients’ partnership with Advocate Capital but also raised each client’s profile in key trade media. We extended the brand to a podcast logo and episode image.
Scope
- Campaign Development
- Print & Promotional Materials
